HIPAA & Privacy Notice
360 Plastic Surgery and Dr. Chuma Chike-Obi are committed to protecting the privacy and confidentiality of your protected health information (“PHI”) in accordance with the Health Insurance Portability and Accountability Act (HIPAA), the Texas Medical Records Privacy Act, and all other applicable state and federal laws.
- Information We Collect
We collect information through direct submission and automated tracking technologies.
- Direct Collection: We collect contact information (name, email, phone number), medical inquiry details, and communication records when you schedule a consultation or fill out a form.
- Automated Tracking: We utilize Google Tag, Google Analytics, Meta Pixel, and other similar technologies to collect technical data (IP address, device type) and usage data to improve functionality and support advertising efforts.
- How We Use Your Information
Your medical and personal information may be used or disclosed for:
- Treatment and Healthcare Services: Coordinated care within our plastic surgery and med spa facility.
- Payment and Billing: Processing insurance or direct patient financing documentation.
- Healthcare Operations: Quality assessments, internal audits, and appointment reminders.
- Marketing and Advertising: To serve targeted advertisements (remarketing) to users who have previously visited our site and measure campaign effectiveness. We do not use sensitive PHI for ad targeting and adhere to Google’s Personalized Advertising Policy.
- Data Protection and Third Parties
We do not sell your personal information. We may share necessary data with authorized third-party business associates and service providers who assist in operating our practice, provided they are strictly contractually bound to maintain confidentiality. Information submitted via website forms is generally not encrypted or protected PHI until you become an established patient.
- Your Rights under Texas and Federal Law
You have the right to:
- Request access to or a copy of your medical records.
- Request corrections to inaccurate clinical information.
- Request restrictions on how we use or disclose your PHI.
- Request confidential communications via specific methods.
- Opt out of marketing communications and website tracking.
- Minor Patient Privacy Notice
Under Texas law, parents and legal guardians generally maintain the right to access a minor child’s medical records. However, certain records may receive additional confidentiality protections requiring explicit consent from the minor, including mental health services, STI testing, reproductive health, and suspected abuse matters.
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For questions regarding our privacy practices, please contact our privacy compliance representative:
360 Plastic Surgery
4004 Marathon Blvd, Austin, TX 78756
Phone: (737) 304-6638
Email: privacy@360plasticsurgery.com
